Environmentally friendly, naturally sourced rheology modifiers for Paints & Coatings
Used as a rheology modifier and water retention aid, HECELLOSE® (Hydroxyethyl Celullose) is a non-ionic, water-soluble polymer that provides pseudoplastic flow and is treated to achieve optimum hydration time to prevent lump formation.
HECELLOSE® products offer:
- Improved paint colour compatibility with a wide range of components & colourants, resulting in better colour acceptance for brushing, rolling, or spraying.
- Increased workability that prevents paint spattering and improves sag resistance.
- Good water retention and open time.
- Excellent long term viscosity stability on aging.
Produced from natural resources such as wood or cotton, HECELLOSE® products are an environmentally friendly choice for your waterborne paints.